B Box is one of Australia's most recognized baby brand. It is present across 45 countries and in approximately 2000 stores in Australia itself. Becoming a parent is an exciting and at times can become daunting process as well.
B Box provides what you need when you leave the house, travelling with kids, starting solids, feeding on the go, storage options, all present little challenges for parents and kids. What makes b.box unique is the thought that is given to design, functionality and aesthetic.
B Box approaches product design differently, including parents, retailers and of course kids into their design process. What do each need from the product and how can b.box best solve their challenge?